I love how when my Gmail is on "Spam" it shows Spam recipes on the scrolling RSS feed stuff at the top of the page. I really like this form of advertisement, and read some great stuff this way. I know lots of people don't like it though. Really. The Spam thing cracked me up.
Post Scriptum RENT is at Movies 8 (now "Starplex" not "Cinemark") GoF is at IMAX